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Pricing

Generous on free.Sticky on value.

Brand DNA extraction is always free, forever. Paid tiers unlock scale — more apps, more locales, more devices, no watermark.

Most generous in category

Free

Train your brand. Ship one app a month.

$0 / forever
  • Unlimited Brand DNA extractions
  • 1 project · 30 generations / month
  • 1 locale · 1 device per asset
  • PNG export · watermarked
  • 30-day asset history

Outgrow it when you add a 2nd locale, 2nd device, or 2nd app.

Start free

Starter

Indie maker shipping a few apps a year.

$19 / mo
  • 3 projects · 60 generations / month
  • 3 locales · all 8 device sizes
  • No watermark · PNG + ZIP export
  • Full asset history
  • Brand DNA library across projects

Outgrow it when you manage 4+ apps or need 4+ locales.

Pro

Active maker with a portfolio.

$49 / mo
  • 10 projects · 250 generations / month
  • 10 locales · all 8 device sizes
  • App Store bundle export (ASC-ready)
  • Variant priority queue
  • Full asset history + version diff

Outgrow it when you need a team or 11+ apps.

Studio

Studio managing a serious portfolio.

$129 / mo
  • 50 projects · 1000 generations / month
  • Unlimited locales · all device sizes
  • App Store bundle export
  • 3 seats · shared brand library
  • Priority support

Need more? Talk to us about Enterprise.

All paid tiers include a 14-day money-back guarantee · Cancel anytime

All plans include

Same brain. Same craft.

4 asset types
Structured spec editor
Prompt transparency
Version history
Quality scoring
Brand DNA library
Export controls
Free localization

FAQ

Quick answers.

What counts as a generation?
Each time the AI renders a fresh asset image. Re-rendering the same spec without changes is free. Variants count as separate generations.
Do unused generations roll over?
No — your monthly bucket resets on the 1st of each month. Free plan is generous on purpose so you never feel rushed.
Can I cancel anytime?
Yes. Cancel from Settings → Billing in one click. You keep paid features through the end of your billing period.
What happens to my Brand DNA if I downgrade?
Brand DNA is yours forever and never deleted. Downgrade only changes generation/project caps going forward.
More questions? Email hello@appvisual.dev
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